Devon Studio School
Devon Studio School is an innovative educational setting that combines traditional academic learning with the workplace skills. We were pleased to be involved with the project from the very beginning – the school first approached Matrix with nothing but a name and a grand vision.
We were tasked with a whole sweep of branding and marketing services for Devon Studio School. At the heart of this, they required a striking website to connect with students and parents, and to invite applications for school places.
But more than that, we needed to a create a brand identity that would carry through to every aspect of Devon Studio School’s image. This would involve creating a logo and working with colours, typography and design elements that complement the school’s dynamic and forward-thinking character. This would inform everything from school uniforms to the interior design of the school.
The website we created for Devon Studio School is a bright and energetic statement – the ideal match for the adventurous character of this innovative setting for young people. It is structured and presented to make its abundance of content clear and concise, and easy to access and navigate.
As well as looking great and working perfectly, Devon Studio School’s website also offers the flexibility that’s needed. Built to the latest web standards using WordPress, the site can be enhanced and extended easily, so it can evolve with the school. And the responsive and retina-ready design makes the site mobile-friendly and future-proof.
Our branding strategy for Devon Studio School started from an understanding of the impression its founders set out to create. Friendly, unique and innovative were among the characteristics that came through, and this is reflected in the choices we made. We combined a clean, crisp logo design with a colour palette of strong blues, teals and purples and relaxed font styles for a look which is lively but not overwhelming. This visual identity has been deployed online, in print and in the fabric and design of the school building.
Devon Studio School placed an enormous amount of trust in Matrix by allowing us to handle their entire website and visual branding design. The opportunity to integrate and co-ordinate design from the ground up is one that has yielded impressive results – and which helps reflect the unique character of a forward-thinking educational setting.